THE STORY OF DUFFY DOWN UNDER, THE ELECTRIC BOAT COMPANY

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EPISODE 09

Duffy Down Under BME EP 09

ABOUT THE SHOW

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Today’s guest is a successful lifestyle business owner. Gordon Kerr from Duffy Down Under who hires self-drive electric Duffy Boats on the Gold Coast.

Learn how a relaxing trip to the USA turned into a fulltime business back in Australia after taking a cruise on a Duffy Boat. 

WHAT YOU'LL LEARN

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  • How Gordon and his wife identified a gap in the boating market on the Gold Coast
  • The impact of having eco-friendly business
  • Starting a tourism business in one of the worst national flooding disasters in Queensland’s history
  • The unpredictability of business when starting out
  • Getting yourself known when entering a new industry
  • The marketing and website evolution Duffy Down Under has come through over the past 7 years
  • The importance of referral and word of mouth for business growth
  • How fast business is changing and why you need to be constantly keeping up with digital marketing trends
  • How buyer behaviours on mobile technology is changing
  • Making it easy for people to do business with you
  • The importance of a web presence for physical businesses
  • Evolving your business offerings over time
  • Creating a family and lifestyle business
  • The importance of planning and knowing your numbers prior to starting your business
  • How to avoid your business becoming a ‘money pit’
  • The two rules of business Gordon lives by
  • Gordon’s priority Lead Time Management system
  • Two technology shortcuts to make you more productive
  • The importance of making changes quickly.

EPISODE TRANSCRIPT

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LINKS MENTIONED

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When was the last time you treated yourself to something relaxing and exciting? Now is the time to book your next Duffy Gold Coast experience! 

Join other business owners in our Free Facebook Community all sharing their trials, ideas and wins in business. It's a fantastic community of driven and supportive entrepreneurs.

This template and  instruction guide will help you identify the growth opportunities hidden in your business. Identify the things you should be doing and highlight the things you should stop doing.

Start designing your business profit with purpose.

AN EMAIL SYSTEM

THAT DELIVERS

Email Marketing is one of the fastest ways to grow your business.

You Need An Email Service Provider That Ticks All The Boxes.

  • Reliable Delivery Of Your Mail To Your Audience
  • Cost Effective - (Particularly When Starting Out)
  • Out Of The Box Easy To Set Up
  • Easy To Use And Operate
  • Scales With You As Your Business Grows
  • Has The Automation and Smarts Of The Bigger Systems

I have used and trialled many email and automation systems in my 20+ years of business, from free inexpensive systems to the more elaborate, expensive and high end. 

Convertkit, ticks all the boxes when it comes to getting results with your email marketing.

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