Podcast

The Story Of Duffy Down Under The Electric Boat Company

Episode 09

About The Show

Today’s guest is a successful lifestyle business owner. Gordon Kerr from Duffy Down Under who hires self-drive electric Duffy Boats on the Gold Coast.

Learn how a relaxing trip to the USA turned into a fulltime business back in Australia after taking a cruise on a Duffy Boat.

What You'll Learn!

How Gordon and his wife identified a gap in the boating market on the Gold Coast
The impact of having eco-friendly business
Starting a tourism business in one of the worst national flooding disasters in Queensland’s history
The unpredictability of business when starting out
Getting yourself known when entering a new industry
The marketing and website evolution Duffy Down Under has come through over the past 7 years
The importance of referral and word of mouth for business growth
How fast business is changing and why you need to be constantly keeping up with digital marketing trends
How buyer behaviours on mobile technology is changing
Making it easy for people to do business with you
The importance of a web presence for physical businesses
Evolving your business offerings over time
Creating a family and lifestyle business
The importance of planning and knowing your numbers prior to starting your business
How to avoid your business becoming a ‘money pit’
The two rules of business Gordon lives by
Gordon’s priority Lead Time Management system
Two technology shortcuts to make you more productive
The importance of making changes quickly.

Links Mentioned

Duffy Down Under

When was the last time you treated yourself to something relaxing and exciting? Now is the time to book your next Duffy Gold Coast experience!

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Full Episode Transcript

CHEAT SHEET!

Cashflow is critical to success in business. You can have the best business idea ever, but if you can’t generate cash and pay the bills you won’t survive.

Grab my 12 simple ways to boost your cashflow cheatsheet!

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When We Realese

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About Your Host

Jason has been helping business owners to grow and maximise their profits and business performance for over 20 years. He takes the complicated out of business and will show you in a practical easy step by step approach, how you can take your business goals and dreams and turn them into reality without the stress and uncertainty. As a qualified CPA Accountant and Business Coach, he can help you with everything from reading and understanding the critical numbers in your business through to identifying and driving the critical activities that get the desired results you are seeking in your business fast. Jason started The Business Made Easy Podcast out of his passion for helping business owners to realise their dreams and make business success a reality. Each week he shares practical, actionable tips you can implement to take your business to the next level.