Scaling Human To Human Relationships For Effective Marketing With Mary Charleson

Episode 41

About The Show

Mary Charleson is a wiz when it comes to effective marketing, that gets results in your business and how scale human to human relationships that keep it growing.
Mary shares with us in this episode the distinct differences between owned, rented, earned, embedded and paid media.

What You'll Learn!

  • Why it’s important to understand the characteristics of each of these areas of the marketing puzzle in your business.
  • The importance of building human to human relationships and owning the real estate they are built on.
  • The latest strategies in email marketing and social media marketing

Links Mentioned

Marketing tips for the time starved

Mary Charleson MBA, CSP is a marketing speaker, consultant, and author. She is President of Charleson Communications, a marketing consulting company based in North Vancouver, BC, Canada.



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Full Episode Transcript



Cashflow is critical to success in business. You can have the best business idea ever, but if you can’t generate cash and pay the bills you won’t survive.

Grab my 12 simple ways to boost your cashflow cheatsheet!

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